Spring 2013: Lifestyle Arbitrage

Tahir Hemphill is an award-winning advertising creative and multimedia artist working in the areas of interdisciplinary thought, collaboration and research.

Hemphill has planned strategy for businesses in the entertainment, advertising, and nonprofit industries. He has conceived and implemented design-based solutions for brands including Mercedes Benz, L’Oreal, Verizon, and Microsoft. Hemphill has been a consultant for Y&R, Publicis, Grey, Saatchi & Saatchi and Burrell Communications.

Hemphill’s creative process explores the vicinity between the profound and the profane, between art and science.  His artwork is featured in the Talk to Me exhibit at MoMA which explores design and the communication between people and objects. Hemphill's work has been exhibited at Siggraph (Siggraph 2002); Queens Museum of Art (Queens International Biennial, 2002) and the Schomburg Center for Research in Black Culture (Black New York Photographers of the Twentieth Century, 1999).

Hemphill holds a B.A. in Spanish Language from Morehouse College, a Strategic Planning Certificate from Miami Ad School and a M.S. in Communications Design from Pratt Institute -- where he authored and designed a treatise on the methodologies of creatives who use traditional advertising techniques to promote subversive and prosocial campaigns.

His current project, The Hip Hop Word Count is a searchable rap almanac. Hemphill also manages the media arts education program for Red Clay Arts, a nonprofit incubator for contemporary artists that he co-founded in 2000.

Hemphill is a 2012-2013 Hip Hop Archive Fellow at the W.E.B. Du Bois Institute for African and African American Research at Harvard University.

Recent Press & Links:

The Hiphop Word Count Project Archive

New Yorker

Harvard University

Fast Company

ISEA 2012

Idea Festival 2012

Eyeo Festival 2012

MoMA: Talk To Me

The Creators Project

The Hip-Hop Word Count Kickstarter Campaign

Anil Dash via Twitter

Questlove via Twitter

ABC News

Wired

Complex

Standard Culture Blog

Ignite NYC

ReadWriteWeb

Black Web 2.0

Norwegian National Broadcast Company

Forskning Research Council of Norway

PSFK